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Market Segmentation Questionnaire Template

This market segmentation questionnaire template is designed to help you identify customer segments and use the insights to build tailored marketing strategies. The template has questions asking demographic, psychographic, and behavioral aspects of your existing and potential customers.

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Features of Market Segmentation Questionnaire

Drive business growth with this market segmentation questionnaire

Benefits of using the Market Segmentation Questionnaire Template

Easy Customization

With our drag-and-drop builder, customize every element of this template. Use AI features to change the writing tone, and create questions with prompts. Choose your theme or create your own by choosing colors that match your brand. Use different question types to collect comprehensive information.

Schedule Reminders

Configure automatic reminder emails to your targetted customers to ensure your market segment surveys have higher response rates. With email embeds, customers can fill out the survey in the email without opening it in a new tab. You can schedule reminders for both, non-respondents, and partial respondents.

Sentiment Analysis

Enable sentiment analysis for open-ended questions to get a more precise understanding of customer segments. The report will generate a word cloud that will help you with deeper analysis. This feature will help you understand the customer sub-segments and device your strategy better.

Integrate with Mailchimp

Connecting your market segmentation questionnaire with Mailchimp helps you maintain healthy communication with your customers. Collect email ids in the questionnaire and use MailChimp to conduct email campaigns. Share product updates, offers, and new developments in your organization.

How to Use the Market Segmentation Questionnaire Template

Step 1: Customize

Tailor the questionnaire to match your brand, adjusting colors, fonts, and adding video backgrounds. Modify questions and use AI Wing for rephrasing; apply custom CSS for advanced customization.

Step 2: Integrate with Third-Party Apps

Connect to Google Sheets for organized data capture and Mailchimp for managing email lists. Integrate seamlessly for efficient data handling.

Step 3: Share

Distribute the questionnaire via direct link, SMS, email, social media, embed, and QR code. Ensure broad accessibility for comprehensive responses.

Step 4: Analyze Results

Export responses to CSV for offline analysis and use SurveySparrow’s dashboard for segmentation and visualization. Interpret feedback efficiently for data-driven decisions.

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