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60+ Mobile App Survey Questions to Ask


23 May 2024

5 min read

Mobile app survey questions let you gain actionable insights that would help you build a better experience as well as promote your app better.

In this article, we’ve listed the best mobile app survey questions you can ask your app users to gather feedback that would help you improve your mobile app & experience.

Here are the different kinds of mobile app survey questions we cover in this article:

Before we get into the wide variety of mobile app survey questions example, I’ve something for you.

If you are straightway looking for a mobile app survey, feel free to use this template. Say goodbye to complicated survey setups! Our mobile app survey template offers a seamless, straightforward way to gather the insights you need.

Just a quick sign-up with your email, and you’re all set to go – no costs, no fuss. Start exploring the simplicity and efficiency today!

Mobile App Survey

30+ Mobile App Survey Questions You Should Be Asking Your App Users

Here are the 9 categories of mobile app survey questions to ask your app users:

Mobile App UI/UX Questions

  1. How did you first learn about our app?
  2. What comes to your mind when thinking about our app?
  3. Why did you choose us over the competition?
  4. Which of the issues below was the biggest problem during your experience with the app?
  5. Please describe the problem you encountered in more detail
  6. How is the navigation of the mobile application?
  7. The app made it easy for me to update my account details.
  8. The app made it easy for me to resolve my support question.
  9. How do you feel about the new app design?
  10. How does the app run after the updates?
  11. What confused/annoyed you about the app?
  12. How functional does the application feel to you?

Mobile App Feature Questions

  1. Can you tell us about a situation where the application was useful?
  2. is our app helping you achieve goals?
  3. What goals have you achieved with this application?
  4. What more functions would you like us to add?
  5. How would you like to rate this new feature?
  6. which feature would you likely use the most?
  7. how often would you use this feature?
  8. was this feature/button easy to find?
  9. What feature did you expect but not find?
  10. Are there any features you think you need but are missing in the mobile application? Describe.
  11. What is your goal when you want to use the mobile application?
  12. With the existing features, does the mobile application help you to achieve your goals? How?
  13. Describe a situation in which the mobile application was the most useful to you.
  14. To what extent do you agree or disagree with this statement? This app feature is easy to use.
  15. Which features of the app are most/least important to you?
  16. Which features didn’t work as expected?

App Feature Prioritization Questions

  1. How often do you use this feature?
  2. Which feature do you use the least?
  3. Should this feature be listed higher up?
In-app NPS survey by SurveySparrow with the dashboard for easy result viewing.
In-app NPS survey by SurveySparrow with the dashboard for easy result viewing.

Mobile app (or In-app) surveys are available on SurveySparrow with our Mobile SDK. You can try this feature (and all others) with a free account.

Fourteen days, no credit card details required.

Mobile App Rating Survey Questions

  1. On a scale of 1 to 5, rate your experience using the mobile application.
  2. On a scale of 1 to 5, rate the interface of the mobile application.
  3. How would you rate the look and feel of the mobile app?
  4. On a scale of 1 to 5, rate the intuitiveness of the icons.
  5. On a scale of 1 to 5, rate the loading speed of the mobile application.
  6. How satisfied are you with the app navigation?
  7. What is the reason for your score?
  8. Would you recommend this app to your family and friends?
  9. How likely are you to recommend our mobile app after [the latest feature update]?
  10. Would you like to leave a review or rate us on the app store?
  11. How happy are you with the [checkout process]?
  12. What can we do to improve?

Market Research Questions

  1. What price would you be willing to pay for this app?
  2. How clear do you find our pricing?
  3. How would you rate our app’s value for money?
  4. What alternatives to our app are you considering?
  5. How does the app compare with competitors?
  6. If the pricing were to change, would you be happy to pay more? Why or why not?

Support Mobile App Survey Questions

  1. Did you find what you were looking for?
  2. How satisfied were you with our support and support personnel?
  3. How would you rate our support?
  4. What is your preferred type of communication?

Customer Success Mobile App Survey Questions

  1. How has your experience with our product been in the last [x] months?
  2. Would you renew your contract if you had the option? Why or why not?
  3. Since you last purchased, what has been the biggest benefit you’ve seen?
  4. What are you working on this week, and how can we help make this a success?

Beta Testing Questions

  1. Overall, how would you rate our beta program?
  2. Did you find it easy to know your responsibilities as a tester?
  3. How easy was it to report issues you encountered?
  4. Do you have any suggestions or comments about our beta program?

General Survey Questions

  1. What do you like most about the mobile app?
  2. What do you like the least about the mobile app?
  3. Anything else you would like to share about the mobile app?
  4. What prompted you to use the mobile app today?
  5. How would you feel if you can no longer use the app? Why?
  6. What were you trying to achieve with the mobile app today?
  7. What triggers would prompt you to use the app?

Final Thoughts

Mobile app questions allow you to get actionable feedback from your app users while they experience your app.

When done right, mobile app surveys can help optimize and improve your mobile app. We hope this article will help you create an effective mobile app survey.

Are you looking to create and conduct a mobile app survey by yourself? SurveySparrow provides you with everything you need to create and conduct an effective mobile app survey!

Our survey questions for mobile phone typically tend to boost survey responses and create pleasant experiences. Most of your customers will complete your mobile app evaluation questionnaire as they would be pleased to take your well-timed, well-designed surveys.

Moreover, SurveySparrow provides you with a simple drag-and-drop interface and a free mobile app survey template.

If you’re looking to boost your survey responses and create pleasant experiences, take SurveySparrow for a spin today!

Have you got any questions on creating mobile app surveys? Got any interesting tips or hacks for creating an effective mobile app survey? Let us know in the comment section below.

If you’re wondering whether SurveySparrow is the right fit for you and would rather have someone walk you through our platform, reach out to us for a free, personalized demo!


I'm a developer turned marketer, working as a Product Marketer at SurveySparrow — A survey tool that lets anyone create beautiful, conversational surveys people love to answer.


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