Better Bazaarvoice Alternatives: 9 Competitors You Need to Consider
Parvathi Vijayamohan
Last Updated: 27 August 2024
10 min read
Bazaarvoice is a solid platform for managing your UGC – and G2 agrees. What's more, it has an extensive feature list that includes social media and review management, and influencer outreach as well. But there are also some strong reasons to explore Bazaarvoice alternatives.
Let’s walk through each of them in detail.
4 Reasons Bazaarvoice Users Seek Alternatives
1. Cost:
For small, local businesses, Bazaarvoice’s services can be quite expensive.
Also, their pricing is tough to manage. For example, tracking new channels comes with extra charges. Assuming that you’re adding new channels every year, these costs can add up.
2. Focus on Customer Retention vs. Acquisition:
Bazaarvoice offers tools for both customer acquisition and retention.
But if your goal is customer retention, there are better tools out there. We'll go through each of those in detail below.
3. Specific Feature Needs:
Your business may have unique requirements that Bazaarvoice does not address.
For instance, some of you may be looking for a social media management tool. Others might need a straightforward tool for review management.
4. Complexity and Usability
One of Bazaarvoice’s biggest flaws is its user interface.
Many users find the backend interface to be confusing and clunky. This can create a steep learning curve for new users, especially if they aren’t that tech-savvy.
5. Complex Pricing Structure:
There are various pricing packages but the cost is not specified upfront. Without a meeting, it's going to be tough to find exactly what you need.
Top Bazaarvoice Alternatives & Competitors in 2024
I. Online Reputation Management
Let's dive into the first one on this list.
1. SurveySparrow
What makes SurveySparrow one of the best Bazaarvoice alternatives? With its reputation management tool, you can set alerts for specific review types. For eg., a 1-star review on Trustpilot.
This is helpful for letting you know when and how you need to respond. Moreover, you can customize your review requests.
Also, SurveySparrow integrates with 99+ review sites and social media. This ensures you have a bird’s eye view of your reputation across the web.
Best Features 🛡️
- Review Management: Manage customer feedback from review platforms across industries.
- Automated Surveys: Set up review requests or survey triggers for key customer actions.
- Sentiment Analysis: Understand the emotion and intent behind each review.
Bazaarvoice vs SurveySparrow ⚔️
Bazaarvoice has a more extensive feature set. Yet, SurveySparrow is straightforward, and does what you need without fuss.
Moreover, their focus is different. While Bazaarvoice helps you manage your UGC, SurveySparrow measures your customer KPIs - like NPS, CSAT and CES. So the tool you choose will depend on what you need.
Pricing 💳
The Free plan lets you collect up to 300 reviews, reply to 50 per month, and embed reviews. The paid plan starts at 79 USD per month.
Try SurveySparrow for free below.
14-day free trial • Cancel Anytime • No Credit Card Required • No Strings Attached
Next up, let's talk about PowerReviews, and how it compares to Bazaarvoice.
2. PowerReviews
PowerReviews offers robust tools for collecting, displaying, and analyzing reviews. Also, users love it for its UGC customizations.
It also integrates with top review platforms like Amazon and Google. But, what stood out for us was the fantastic customer support.
Best Features 🛡️
- Customizable Displays: Decide how your UGC shows on your site with 3,000+ display options.
- Analytics and Reporting: Measure your UGC's impact on conversions.
- Q&A Functionality: Allow potential customers to ask questions about products.
Bazaarvoice vs PowerReviews ⚔️
Bazaarvoice has an in-depth set of tools that makes it ideal for larger enterprises.
But PowerReviews' main focus is collecting and displaying UGC content. This makes it a good fit for smaller businesses with simpler needs.
Pricing 💳
Custom. Get in touch with their sales team for a quote.
Suggested reading: How to manage your reputation on Google with SurveySparrow
3. Reviews.io
Reviews.io offers a balance of features for review management and customer retention. But what we liked was the level of specialization on offer.
For instance, if you need a specific review type – say store reviews, or product reviews – you’re sure to find a tool for it.
Best Features 🛡️
- Review Collection Solutions: For merchant reviews, product reviews, in-store reviews, etc.
- Customizable Loyalty Programs: Boost customer loyalty with reward points, loyalty tiers etc.
- Reputation Management: Check and control feedback online.
Bazaarvoice vs Reviews.io ⚔️
Reviews.io focuses on review management and syndication. Also, its pricing is both flexible – and transparent!
Yet, Reviews.io doesn’t have as many features as Bazaarvoice. As in, there are some tools that an enterprise would need, like influencer management or product Q&As. So if you prefer an all-in-one solution, it’s time to look at other alternatives.
Pricing 💳
They have a Free plan which offers up to 25 review invites a month. Paid plans start at $99 per month.
II. Social Media Management
Which one of these fits your needs? Let's find out!
4. Emplifi
Emplifi’s Social Marketing Cloud is a powerful, AI-driven platform. So its core customers come from enterprise and mid-sized companies.
This platform provides features for UGC content publishing, customer support and infuencer management. These include functionalities for publishing UGC content, managing influencers, etc.
This makes Emplifi a valuable tool for people in any kind of social media role.
Best Features 🛡️
- Custom Dashboards: Analyze the performance of campaigns across channels.
- Collection Channels: Gather UGC from your communities, social media and review sites.
- Shoppable Content: Create and customize UGC galleries, landing pages, and widgets.
Bazaarvoice vs Emplifi ⚔️
Emplifi and Bazaarvoice are similar tools that serve different purposes. Bazaarvoice is for e-commerce review management. But Emplifi has a bigger toolset for social insights, integrated with CX metrics.
Need a Bazaarvoice alternative that combines social media management and customer experience? Then Emplifi is a good option to consider.
Pricing 💳
Contact sales for a demo.
5. Dash Hudson
Dash Hudson is a great platform for managing your visual content. Also, if you rely on sales through social channels, Dash Hudson is a promising alternative.
Best Features 🛡️
- AI-Driven Content Performance: Use AI to predict and maximize content performance.
- Social Media Management: Schedule, watch, and analyze social media campaigns across platforms.
- Community Management: Engage with your community members through a shared inbox.
Bazaarvoice vs Dash Hudson ⚔️
Bazaarvoice is strong in UGC and influencer collaboration. But Dash Hudson is made for comprehensive social media management. The choice between the two will depend on what your needs are.
Pricing 💳
Starts at $499 per month for unlimited users.
6. Sprinklr
This alternative is best suited for enterprise-level social media management.
Their contact center solution lets you provide customer care across your social channels. This includes all your sub-brands as well.
Best Features 🛡️
- Omnichannel Customer Service: Offer customer service across 30+ channels.
- Conversational AI Chatbots: Handle tricky customer scenarios, reducing the need for human agents.
- Built-in Analytics: Reports, dashboards, custom metrics, and reporting.
Bazaarvoice vs Sprinklr ⚔️
In summary: Bazaarvoice is a better fit for online stores who need content management. But Sprinklr offers robust omnichannel customer service.
Pricing 💳
Starts at $199 per seat/month
III. Influencer Management
Let's explore which tools are better suited to influencer management.
7. Meltwater
Meltwater is a media intelligence and social listening platform. But it also offers robust influencer marketing capabilities.
Let's check out what makes Meltwater one of the top Bazaarvoice alternatives on this list.
Best Features 🛡️
- Influencer Discovery and Management: Discover, vet and manage influencers from a single dashboard.
- Campaign Management: Track campaign activities and rank tasks.
- ROI Measurement: Measure the success of your influencer campaigns.
Bazaarvoice vs Meltwater ⚔️
Meltwater offers a more comprehensive influencer management solution. It also integrates well with social media analytics tools. This makes it a good Bazaarvoice alternative for brands who need influencer marketing.
Pricing 💳
On request
8. Upfluence
This alternative offers a detailed suite of tools for influencer marketing. These include discovery, outreach, campaign management, and analytics.
Best Features 🛡️
- Affiliate and Sales Tracking: Generate unique affiliate links for influencers.
- Influencer Marketplace: Connect with vetted influencers who are ready for collaboration.
- Comprehensive Reporting and Analytics: Measure the success of your influencer campaigns.
Bazaarvoice vs Upfluence ⚔️
Compared to Bazaarvoice, Upfluence offers a more specialized solution. It also has more powerful tools for influencer discovery, outreach and affiliate tracking.
Finding and recruiting influencers is also simpler with its influencer marketplace. So all in all, a better alternative to Bazaarvoice.
Pricing 💳
Starts at around $2,000 per month with annual commitments
IV. The Best of All Worlds
9. Yotpo
Yotpo provides review management, social sharing, and influencer marketing too. It’s a versatile platform that can be a good fit for many businesses.
Best Features 🛡️
- Multi-Format Reviews: Including text reviews, photos, and videos.
- Shoppable UGC: Integrate user photos into product pages to drive conversions.
- Trend Integration: Showcase influencer content made on Trend using Yotpo's galleries.
Bazaarvoice vs Yotpo ⚔️
Bazaarvoice and Yotpo give each other some tough competition. Yotpo excels at review collection. But collecting authentic customer feedback across platforms is where Bazaarvoice shines.
Also, both tools are great for garnering reach - but in different ways. Bazaarvoice's ace in the hole is its retail syndication feature. But Yotpo integrates their reviews with loyalty programs and SMS marketing.
Pricing 💳
Starts at around $15 per month
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Key Features to Consider in a Bazaarvoice Alternative: A Checklist
1. Review & Ratings Functionality
- Review Collection: Customers can submit reviews, ratings, and photos.
- Review Moderation: Filter out fake or inappropriate content.
- Review Display: Customize reviews for product pages, the homepage, and other relevant areas.
- Ratings and Stars: Star ratings and product scores are clearly displayed.
- Q&A: It has a platform where customers can ask and answer questions about the product.
2. UGC Management & Display
- Visual Content: Support for photo and video reviews.
- Content Curation: You can highlight or feature top-rated content.
- Social Sharing: Integrates with popular social media channels.
- UGC Galleries: It offers dedicated online spaces for showcasing user-generated content.
3. Analytics & Insights
- Review Analytics: Detailed reports on review metrics, sentiment analysis, and customer feedback.
- Product Performance Insights: Data on how reviews impact your sales and customer behavior.
- Competitor Analysis: Be able to benchmark against your competitors’ reviews.
4. Integration & Customization
- E-commerce Platform Integration: Seamless integration with your existing online store.
- Customization Options: Ability to match the platform’s look and feel with your brand.
- API Access: Ability to integrate with other marketing and analytics tools.
Good to have features:
- Review Syndication: Distribution of a review across channels.
- Fraud Detection: Tools to identify and prevent fake reviews.
- Incentives: Options to encourage customers to leave reviews – like rewards or discounts.
- Mobile Optimization: Responsive design for mobile devices.
- Customer Support: Reliable customer support with quick response times.
Wrapping Up
That wraps up our list of the best Bazaarvoice alternatives. All of these tools were selected through industry research and review sites. We hope you found them useful.
Parvathi Vijayamohan
Content marketer at SurveySparrow.
Parvathi is a sociologist turned marketer. After 6 years as a copywriter, she pivoted to B2B, diving into growth marketing for SaaS. Now she uses content and conversion optimization to fuel growth - focusing on CX, reputation management and feedback methodology for businesses.