Conceptualize and design interactive surveys & smartly collect feedback
Maximize the reach of your surveys far & wide via multiple channels
Extract valuable insights from survey results and gain new perspectives
Plan out a well-thought out course of action based on survey results
It wasn’t long before the deciding factor that won customers was the product/service quality. Brands swore by this rule and focussed on going the extra mile to deliver top quality products. But there has been a change of scenario, and the shift has happened from product quality to customer satisfaction.
Businesses worldwide now focus on giving the best customer experience to their customers and expanding their loyal customer pool. This directly translates into:
… to name a few!
The best ways to know your customers is by collecting their feedback. Survey Tools are the go-to solutions to gather customer feedback effortlessly. From creating surveys, sharing it with the audience, assembling data and analyzing it, survey tools have revolutionized the process of data collection.
When a respondent hits the submit button, the responses are recorded immediately. The time it takes to receive a response is about two-thirds shorter than the traditional methods. Thus employing survey tools to collect feedback will fetch you real-time data, instantly.
Survey tools come with a host of diverse question types to choose from; for instance MCQ, image choice, drag & drop, rank order, matrix type, and much more! These provide immense space for respondents to give accurate responses to questions guaranteeing quality data.
Traditional methods like paper surveys take a lot to time to get the data and even more time to uncover insights from it. A survey tool, on the other hand, not only does the analysis flawlessly but does it at a quick pace.
Survey tools come with multi-device capabilities which enables your users to take the surveys at their convenience. Survey tools provide immense flexibility which makes them the best solution for getting data.
Surveys made with survey tools are easy to design & create and any novice can get started with their first survey from the moment they sign up. It is possible to craft surveys that match the brand’s identity and persona.
Traditional methods like paper surveys and postal questionnaires burn a hole right through your wallet. Survey tools, on the other hand, are cost-effective alternatives. There are free survey tools available in the market, or you can opt tools which provide attractive features that are worth the value paid.
People have an aversion to taking surveys which makes it difficult to achieve decent response rates. However, with survey tools, you can create engaging surveys that can be shared across various platforms. More the reach, higher the response rates.
Ensure that you round in on a survey tool that tick-box all the criteria in your requirement list. Nevertheless, here are some must-have features of any survey tool which you must look for:
When you spend considerable time searching for a survey tool, do ensure that your pick must have an interface that’s visually inviting and refreshing. A dull interface puts off even your most loyal customers. This reflects directly as a dip in the completion rates for your survey. Build elegant surveys that not only captures the attention of your users but urges them to take and complete the survey as well.
Would you like to be bombarded with questions that are utterly irrelevant to you? In the same way, your customers would feel agitated when you pose the wrong questions in the feedback surveys. Keep the survey short and crisp, consisting of only relevant questions. For this purpose, survey tools offer the conditional logic branching feature which poses questions based on previous answers.
It doesn’t make sense spending time and efforts by manually doing tasks that can be easily automated. Instead of wasting time sending the same surveys periodically, you can devote time and resources for better purposes that can bring positive impact to the organization. A survey tool offers automation feature which allows one to schedule periodic surveys. Just configure the survey settings, and you are good to go!
The purpose of sending a feedback survey is to gather valuable insights which can be used to improve a business. If the analysis is not carried out correctly, the whole process becomes futile. Thus pick out survey tools that come with a rich dashboard which can help you get an end-to-end view. These rich insights can help you make better decisions and plan strategies to steer your brand in the right direction.
One of the best ways to reach out to your target audience is by sharing the feedback surveys across multiple sharing platforms. This maximizes their visibility thereby ensuring high survey completion rates. Choose a survey tool that allows sharing surveys across various channels like social media, email surveys, web links, SMS, embedded surveys and much more! More the number of channels, better it is.
SurveySparrow is the world’s first multi-format survey tool that offers chat-like surveys and conversational forms. Wish to know why chats and conversations are relevant? With SurveySparrow’s conversational interface, you can achieve up to 40% higher survey completion rates.
SurveySparrow’s survey tool has a rich dashboard to gather detailed reports and uncover rich insights. Employ these conclusions to take actionable steps!
Wish to bag a survey tool that’s capable of sending out fully-automated pulse surveys regularly? Then SurveySparrow can be your top pick. Just configure the initial survey settings, and the rest is taken care of by the survey tool.
Create smart surveys with SurveySparrow’s survey tool that asks only the pertinent questions to the audience. Skip logic and display logic are vital features offered by the survey tool which will help you achieve this. Ask smart and get smart responses.
The best online survey tool must have a vast collection of the most sought-after templates that is beneficial for businesses. Some of the templates that an online survey tool can have in its repository are Customer Satisfaction Survey, Employee Engagement Survey, Market Research Survey and so on. Get started on your first survey in a blink!
Having an excellent survey tool takes much work off your plate and help you efficiently allocate resources. Up your data collection game and steer your business in the right direction.
"Smart, varied and loaded with opportunity for users to share insights they might not otherwise feel comfortable sharing..."
Digital Producer at Heat + Deloitte Digital
Market Intelligence & Strategy Manager at Paysafe
Business Manager at Brella
Founder at Parisa Consulting
Business Advisor at Exceeding Limits