How Gyptech improved their operational efficiency using SurveySparrow

Headquarters

Burlington, Canada

Type

B2C

Use Case

Customer experience

Industry

Machinery

How Gyptech improved their operational efficiency using SurveySparrow

About Gyptech

Gyptech has carved a niche for itself as a prominent player in the global market for wallboard manufacturing equipment and services. Established in 1993, the company has a solid track record of providing turnkey equipment that is reliable and advanced. These include everything from designing to building complete wallboard and plaster plants.

How we hit the mark

Tailored NPS surveys
User-friendly UI and UX
Streamlined configuration

"SurveySparrow has transformed how we engage with our customers and manage feedback. It’s intuitive and multifaceted, making it invaluable across our global operations."

Justine Falardo

Service Integration Manager, Gyptech

Goal

Gyptech, always committed to elevating customer satisfaction and operational excellence, embarked on a mission to redefine its customer feedback strategy. The goal is to implement a robust experience management platform that captures real-time insights into customers’ perceptions of their products and services. Gyptech aims to utilize these insights to address any issues promptly and empower its operations.

Challenges

The absence of direct feedback mechanisms created a substantial blind spot in Gyptech’s operations like the on-time delivery process and many more. Recognizing this as a critical opportunity to enhance its grasp on customer demands and needs, Gyptech wanted to shift its focus towards gaining clearer insights into customer satisfaction and loyalty.

This strategic shift will enable Gyptech to proactively identify and address the issues that matter most to its customers, turning challenges into opportunities for customer-centric innovation.

Solution

Gyptech found the setup of the entire feedback mechanism straightforward, thanks to SurveySparrow’s dynamic, user-friendly interface and comprehensive feedback collection capabilities.

Gyptech successfully deployed targeted NPS surveys after completing service projects to capture critical customer feedback effortlessly. This proactive use of SurveySparrow not only addressed immediate challenges but also set a foundation for sustained excellence in customer service.

The platform’s versatility facilitated its adoption across various departments within Gyptech, including HR and social committees, thus broadening the impact of feedback on the company’s operations and culture.

Result

Increased response rates

Significant improvements in process efficiency

Enhanced customer satisfaction

Gyptech achieved higher response rates and gained clear insights into areas needing improvement. All the major concerns of their customers were spotted and resolved easily. This significantly improved customer satisfaction.

Astounded by the effectiveness of the platform by implementing in one region, Gyptech is currently planning to implement it across all its locations. Striving to elevate service quality organization-wide through targeted improvements.