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7 Survey Email Examples That Work Like Magic


2 June 2021

4 min read

While surveys can be shared via multiple platforms, survey emails top the chart of best ways to share a survey. You can embed a link or the survey itself on your email to get responses from your audience. frame your email right to get your audience going!  Before getting started, you should go through some of the best survey email examples.

But first, you need to understand that the immediate question that comes to your respondent’s mind after receiving a survey email is why should they take the survey. Hence, your email should consider all the points that would convince your audience to answer your questions.

While drafting a survey email, make sure that your subject is powerful enough to make your respondent curious. At the same time, the body should be informative, personalized, and welcoming. Most importantly, your email should contain a Thanking message to make your audience feel good.

7 Survey Email Examples For A Better Response Rate

1. Survey Email Example For Customer Feedback

Subject: Take a step towards a healthier lifestyle while answering these simple questions!


Hey <Customer Name>!

Enjoying our healthy meals?!

We know how much you love staying healthy. But, are you taking enough time out to exercise as well?

Oh! You must!

And we’ll take care of your expenses!


Let us know how you feel about our food, and we will gift you 50% off on basic home workout equipment!

Click to get started! <Survey Link>

Thank You for loving us.

Stay Healthy. Stay Safe

Team <Company Name>

Why would this be magical?

The above survey email example is straightforward. It’s crisp. Acknowledges the customer’s choice.

2. Survey Email Example For Brand Promotion

Subject: Hello Wanderer! It’s a Final Call!


Hello <Customer Name>

It looks like you’ve taken a break from vacationing. 🙁 🙁

And it’s not cool!

So we wanted to take you around. Just answer these simple questions. Tell us how much you love us. Win a chance to stay at Ramada International for two night!

Ah-ah! We don’t want to trouble you much; the questions are right below. Go on. Kill ’em!

<Embedded Survey>

Keep booking your fav hotels. Keep wandering!


<Company Name>

Why would this be magical?

This survey email example is designed to take care of your customer. You are offering a heavy incentive. Most importantly, when your survey is embedded in the mail itself reducing your respondent’s effort, it shows how much you care.

Embedding the survey in your email earns you extra brownie points. There are online platforms like SurveySparrow that enable you to embed your surveys in your emails.

This is how an embedded survey looks like.

Learn more! Try it now for FREE!

3. Survey Email Example For Employee Feedback

Subject: We are working towards a better workplace environment. Please help us help you!


Dear <Employee Name>

We are highly thankful for all your efforts and hard work towards the organization.

We would like to hear from you and understand how we can enhance your experience of working with us.

Please help us to provide you with a workplace you wish for!

Click below to share your response.

<Survey Link>

Let’s grow together!


<HR Signature>

Why would this be magical?

The survey email example is short and personalized.

4. Survey Email Example For An Upcoming Event

Subject: Ladies and Gentleman, we present to you….. That’s for you to decide!


Aye Aye <Customer Name>

Thank you for being our admirer for so many years!

And we love you too. So, we got a plan.

This year it is You who will decide on the performers!!

Woo-hoo!!! Say cheers to yourself!

And the surprise doesn’t end here 😀

Since you have been with us silently for all these years, you could join our team this year!

Exciting! Ain’t it?! Let’s have a quick chat to know who all you want to perform and all!

Let’s get started!

<Embedded Chat Survey>

We’ll connect soon!

Till then, keep rocking!

<Event Name>

Why would this be magical?

This survey email example will be truly magical for all those event lovers. It is providing them with almost everything they had wished for. Apart from that, an embedded chat survey is like a cherry on top!

5. Survey Email Example For Online Shopping

Subject: What’s up, beautiful? We need to talk!


Hey <Customer Name>

Hope you are enjoying our products. Right?

But, we don’t want to stop right here!

We want to enhance your shopping experience with us. And that’s not possible without your feedback!

And so, we want your help to serve you better. Ready?

Oops! We forgot. Taking this survey will get you coupons worth Rs 700!

Let’s get rolling… <Survey Link>

Thank you, Darling!

Will see you around.

<Company Name>

Why would this be magical?

Here, the survey email example talks about how they would want to take better care of their customers—besides, it’s personalized and conversational.

6. Survey Email Example For Product Delivery

Subject: Your product has been delivered.  Can you spare 2 mins?


Dear <Customer Name>

We hope you are satisfied with <Product Name>!

Could you please spare a few minutes to rate our delivery system?

We promise it would not take much time!

Thanks! Let’s start…

<Embedded Survey>

We appreciate your patience.


<Company Name>

Why would this be magical?

This survey email example is very straight with clear intention. An embedded survey here would increase the chance of getting a higher response. Your customer doesn’t have to put in extra effort to go to another page and do the needful. It was necessary to embed the survey here more because the customer doesn’t have any reward for taking the survey.

7. Survey Email Example For An Online Ticketing Experience

Subject: Enjoy your show! But, we would like to hear from You!


Hello <Customer Name>

We hope that you enjoy your recently booked show – <Show Name>!

But we got a favor to ask!

We would like to request you to answer these simple questions about your experience with us. We know it’s too much to ask for!

So here’s a small token of thanks from us. Get a flat 30% discount on your next booking!

Click here to start. <Survey Link>

Thank you for your love and support


Team <Company Name>

Why would this be magical?

This survey email example is crisp. But what steals the show here is the offer that is provided to the respondent.

Wrapping Up…

Drafting a perfect survey email could be complicated, especially when you want to get feedback from your audience without spamming their inboxes. Keeping your emails simple, straightforward, and catchy will do the trick. And, if you are using survey building tools like SurveySparrow, you can utilize our embedded survey and chat survey features to ensure your survey responses.




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