Speakers

Patrika Alis Cheston
Customer Experience Expert
Customer Experience Management is the new ‘it’. And when you make it the part and parcel of your existing marketing strategy, you are knocking all the birds at one go!
Bring the focus back to your customers, as it always should be!
Join our webinar as we speak with Patrika Alis Cheston about integrating aspects of customer experience into the existing marketing processes to build a satisfied, loyal customer base.
Key Highlights
- How to build aspects of customer experience management into your existing marketing strategy
- Strategies for tailored marketing to build customer loyalty based on customer activity
- Methods to create brand advocates with referral programs, events and consistent engagement opportunities
- ‘Ask the Expert ‘ Q&A session
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CX
Automating Response Management using Workflows & Automations.
See how to set up automated workflows that speed resolution time, maintain service consistency, and boost customer satisfaction, all without added manual work.
Analytics
Monitoring Survey Data with Executive Dashboards.
Master building executive dashboards that display real-time survey KPIs, customizable metrics, trend trackers, and automated reports so leaders can spot issues, track progress, and make informed strategic decisions.
Tickets
Closing the Feedback Loop with Case Management.
See how integrating case management with your survey platform auto-generates support tickets, tracks resolutions, facilitates collaboration, and ensures every concern is addressed for a fully closed-loop customer experience.