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Target Market Analysis Survey Template

Are you a media agency or a consultancy? To serve your customers well, you need to know their customers first. Use our Target Market Analysis Template to capture the pulse of your client’s audience. Define your client’s ideal buyer, assess the viability of their product or service, and nail your marketing strategy.

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Why use our Target Market Analysis Template?

Enhance Your Client Communications with the Target Market Analysis Template

Use Cases for the Target Market Analysis Template

 

New Product/Service Launch

The target market analysis template helps you zero in on the features and benefits that will resonate with your client’s  customers. The feedback you get can provide insights into their buying habits. This lets you communicate the benefits of the new product or service in a way that appeals to them, ensuring a successful launch.

Entry into a New Market

The template helps you identify new customer segments based on demographics, habits and spending power. This allows you to develop targeted marketing campaigns that effectively reach each segment within the new market.

Marketing Campaign Revamp

By analyzing customer behavior through the template, you can identify gaps in the client’s current marketing approach. For instance, you may need to refine the messaging or target specific social media platforms. This allows you to target the right audience segments, leading to a significant improvement in campaign performance.

Developing Buyer Personas

The template provides a structured approach to gather information about your client’s ideal customer. This can include demographics, psychographics (values, interests, lifestyles), and media consumption habits. By analyzing this data, you can create detailed buyer personas to guide your marketing efforts.

Competitor Analysis

The template can be used to understand the target audience  and market share of your client’s competitors. By analyzing their marketing materials and customer reviews, you can gain insights into who they’re targeting and the messaging they’re using. This allows you to identify opportunities to make your client’s product stand out.

 

How is this form useful for media agencies?

 

Instead of beating around the bush, ask direct questions to your clients and get all the information you require on their target market. The features that come with this template when used appropriately can get you amazing results. Read along to understand how you can use them.

Multilingual Survey

What could be more better if your clients could answer in their own language! Amazing right? This template supports more than 50 languages and comes with in-built google translator, thus ensuring you get your information with better clarity.

Voice Recording Feature

Give your clients the comfort of recording their answers instead of typing them out. Turn on the voice transcription feature while you design your survey. This will enable the microphone button for your client and they can record their answers.

Embedded Survey

Embed your survey on emails and avoid any delay in getting the responses. You can embed the entire survey on the mail in just a few clicks. Generate the embed code once you’re done building the template. Then, copy and paste the embed code to your destination. That’s it!

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