From Feedback to Revenue: Turning VoC into a Growth Engine in 2026

If you still think that the Voice of Customer is just another CX metric in your dashboard then it's time to think again.

In 2026, VoC has moved well past being a measurement tool and the highest-performing teams understand this — the VoC metric has become a growth engine that directly connects customer feedback to revenue retention, expansion opportunities, and commercial decision-making.

Yet most organisations are still stuck on collecting feedback, reporting scores, and hoping someone acts on it. All of which looks healthy on paper while churn quietly bleeds revenue in the background.

This 45-minute executive session is exactly designed to close that gap between you and leading CX and revenue teams who are rewiring their VoC programmes to drive measurable commercial outcomes.

In this session, we'll cover:

• Why traditional NPS programs fail

• How to map feedback to ARR

• Predictive churn & expansion signals

• Executive dashboards that drive revenue decisions

And you can shift from measuring CX to monetising it.

Who should attend?

Chief Experience Officers, Chief Revenue Officers, VPs of Customer Success, Heads of Product, Service Operations Leaders, Contact Centre Directors, Customer Insights Managers, VoC Programme Leads, Digital Experience Directors, and Revenue Operations Heads.