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Concept Testing Survey Template

This concept testing survey helps you to understand if your concept or idea for a product has market potential. This template helps businesses to understand how their target audience perceives this new idea, concept, or product. The insights gained from this concept testing questionnaire will help you optimize the concept for your target market.

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Features of this Concept Testing Survey Template

Evaluate Audience Interest Using This Concept Testing Survey Template

Benefits of Our Concept Testing Survey Template

We understand the significance of surveying your concept or idea. This concept testing questionnaire features collecting in-depth information, analyzing the responses, and detailed reports with visual interpretations for better decision-making and improvising your concept development and testing.

Sentiment Analysis

Turn on sentiment analysis for open-ended questions in your product concept testing survey to generate word clouds for the responses. By learning the most commonly used words, you can understand the exact emotions behind their responses. Determine where your efforts should be directed in order to achieve faster results.

Customizable Survey

Customize the interface to your liking. Use your brand colors by adding your own questions. In the classic template, you can add your brand logo, choose one of the available themes, or design your own, and code the survey background using the CSS editor. Your design is saved and can be reused later with some aesthetic changes if you want.

Executive Dashboard

Our intelligent executive dashboard assists you in analyzing the information gathered from concept testing survey questions. Choose the widgets, graphs, and charts that best suit your needs. Simply dragging survey data into the dashboard yields survey reports at a glance. Generate PDF reports quickly!

Integrate With Apps

This product concept survey template functions as a tool with numerous integrations. Simply toggle your preferred integration from the list. Yes, it’s that simple. Can’t seem to find your type? We also have a solution for this. Connect with Zapier to discover over 1,500 different types of integrations. Happy survey to you!

Display/Skip Logic

Are you conducting a survey and want to get the most responses? Then don’t ask irrelevant questions to your respondents. Use the Display/Skip logic to skip the irrelevant information and go straight to the Thank You page. Show questions based on their answers.

Try this Beta Testing Survey Template out!

Sample Concept Testing Survey Questions

  1. How well do you understand the new concept presented to you?
  2. What aspects of this new product attracted you the most?
  3. Do you think something is unnecessary in this idea? If yes, please explain.
  4. How relevant is this concept on a daily basis?
  5. How effective is this concept in terms of solving problems?
  6. What is the frequency with which you will use this concept if it becomes available?
  7. Have you used or seen this concept somewhere else?
  8. Can you think of any similar concept which you have come across?
  9. How well do you think this concept will stand out from our competitors?
  10. Do you find anything missing or something to improve this concept?
  11. According to you, how much should we price this concept or product?
  12. How likely are you to recommend this concept to your friends and family?

How To Use This Concept Testing Survey Template

Step 1: Customize the Survey

If you are a new user, start by signing up to our platform free. Design survey questions by dragging and dropping from our easy-to-use builder. Pick your favorite background image, font color, and style to make the survey attractive.

Step 2: Integrate for Workflow

Next, integrate the template with your project management applications. SurveySparrow provides 25+ native integrations and 1500+ integrations via Zapier.

Step 3: Share With Your Target Audience

After the customization and integration, now you can share the survey with your target audience to get responses. Share it via email address, SMS, or WhatsApp. You can also embed the survey onto your website for more responses.

Step 4: Analyze and Make Decisions

The final step is to analyze the suggestions and opinions of the respondents. Our executive dashboard will help you to visualize the responses all in one place. Use various widgets to present it better and export it to collaborate with your team.

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