Apple

Apple is one of several highly successful companies founded in the 1970s that bucked the traditional notions of corporate culture. Jobs often walked around the office barefoot even after Apple became a Fortune 500 company. By the time of the "1984" television advertisement, Apple's informal culture had become a key trait that differentiated it from its competitors. According to a 2011 report in Fortune, this has resulted in a corporate culture more akin to a startup rather than a multinational corporation.

NPS

89

Headquarter

Cupertino, California

Industry

Consumer Electronics

Business type

B2C

Type

Public Company

Employee size

10001+

Founded

1976

Net Promoter Score Benchmark

Top Performing

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