Prefers wireless
charging support
Market Research Software
Market insights that guide winning strategies
Research made simple. Insights you can trust. Decisions that win.
Wants atleast 512GB storage
Prefers wireless charging support
Cares about camera zoom range
$400 for a phone is the absolute max
Cares about camera
zoom range
Prioritise what really drives value
Find out what trade-offs people are willing to make. Simulate different combinations to shape products, offers, or strategies that align with what your audience truly values.
Zero in on top customer priorities
Let customers pick their top preferences from a list. Eliminate weak ideas, rank what truly matters, and focus your strategy where it counts.
Find the pricing sweet spot
Make confident pricing decisions backed by data. Use advanced models like Van Westendorp and Gabor-Granger to identify optimal price points.
Conjoint Analysis
Prioritise what really drives value
Find out what trade-offs people are willing to make. Simulate different combinations to shape products, offers, or strategies that align with what your audience truly values.
MaxDiff
Zero in on top customer priorities
Let customers pick their top preferences from a list. Eliminate weak ideas, rank what truly matters, and focus your strategy where it counts.
Pricing Analysis
Find the pricing sweet spot
Make confident pricing decisions backed by data. Use advanced models like Van Westendorp and Gabor-Granger to identify optimal price points.
Design
Design intuitive research surveys people love responding to, using expert templates or a custom builder.
Distribute
Deploy across email, web, mobile, chat, and many channels — or tap into a targeted panel audience.
Decide
Decide with detailed reports, powerful analytics, and clear data widgets.
Market Insights
Insights without the spreadsheet struggle
Get clear, ready-to-use insights without the cleanup. Filter and segment by audience traits or behavior, and export reports in the format you need.
See what’s driving results.
Key Driver
Plot how each factor’s performance and importance impact your core metric.
Correlation
Scan a simple grid of relationships to spot what moves together.
Crosstab
Uncover hidden patterns, gaps, and opinion shifts across segments to reveal insights you might otherwise miss.
Key Driver
Plot how each factor’s performance and importance impact your core metric.
Correlation
Scan a simple grid of relationships to spot what moves together.
Crosstab
Uncover hidden patterns, gaps, and opinion shifts across segments to reveal insights you might otherwise miss.
Omnichannel Reach
Reach the right audience, anywhere they are.
Share surveys via email, WhatsApp, SMS, QR code, embed, or web link. Maximize response rates by meeting respondents on their preferred channel.
Audience Panels (coming soon!)
Get answers faster with verified respondents.
Access pre-screened panels from inside the platform. Recruit niche, targeted audiences to get crisp, precise insights.
Built for fast-moving research teams
Decisions in hours, not weeks
Automated reports mean no more manual data wrangling.
Higher engagement
Mobile-first, chat-style surveys that respondents love and drive 40% higher response rates.
Seamless integrations
Push insights to BI tools, CRM, or any preferred platform where your data exists.
Enterprise-grade security
GDPR, HIPAA, and SSO compliance built in to keep your data fully secure.
FAQs
Mikhil Mathew
